What you need to get started with podcasting

What You Need to Get Started with Podcasting

Podcasts are all the rage these days. They can be enjoyed while driving, working out, or cleaning the house and there are a wide variety of topics available. If you believe you have an interesting topic to share and are interested in starting one so this is what you need to get started with podcasting.

Conceptual Branding

Conceptual Branding
Image Source: Unsplash

Before beginning a podcast, take a lot of time to consider what your podcast will be about. The topic you choose should be something that you are knowledgeable about, that you would be able to talk about for many episodes, and is not oversaturated in the market. If there are a lot of other podcasts talking about your niche it will make it harder for you to gain a significant following and you will have to come up with creative ways to distinguish yourself from and provide more value than competing podcasts in that topic. 

After you have chosen a topic, think about what the name of your podcast should be. Choose something catchy and related to the topic being discussed. If someone is searching for something related to the topic, they are more likely to find your podcast if the name relates to the topic. You will also need to make sure that this name is not already taken. 

After you select an ideal topic and name, you need to consider how long you want each episode to be. While the time will not be the exact time, you should have a minimum threshold and stay consistent. Be consistent with time and your scheduled upload. 

Consider what style you want to have. Will it be an interview podcast with guest appearances? Will it be a storytelling podcast? Will it be a discussion podcast with a co-host?

Once you have the general plan, you will need to create intro music and conceptual branding art. This art will be your podcast logo that is used on the podcast hosting platform. Have an idea of what you want this to look like. You do not have to have music production or graphic design skills. Fiverr is a great service where you can license creators to make these things for you, starting at just $5. For podcast music in between transitions, there are also many license-free podcast music sites. 

Equipment

Equipment
Image Source: Unsplash

Once you have a conceptual plan for your podcast and have created some branding material, you will need the right equipment to create the podcast episodes. You do not have to invest a lot of money into your first initial episodes. As you gain a return on your investment from future sponsorships once your podcast gets off the ground then you can upgrade your equipment.

Starting your podcast a good microphone that is very popular is the Blue Snowball microphone that starts at $49. It has a decent sound for a low price. When creating a podcast you will also need a pop filter for your microphone. This filters out any popping sounds that are created from fast-moving air hitting the microphone and will create smoother audio. 

As for headphones, you can use any type, but the best headphones for podcasting are noise-canceling headphones as they will tune out your surrounding environment. This allows you to hear audio details more clearly during the editing process. 

Recording and Editing

Recording and Editing
Image Source: Unsplash

Now that you have the necessary equipment, you are ready to record your first-ever podcast episode. If you are a Mac user, you can use GarageBand which may already be installed on your device. This is a simple application, but if you are looking for something more advanced I would recommend Audacity. Audacity is a free application and arguably the most popular audio editing software for podcasters. You can access it whether you use Mac or PC. There is also Adobe Audition for Pro-level production but has the drawback of not being free so I would reserve that option for the future once your podcast gains popularity. 

When you record your first episode you will want to create a template that contains your intro music, outro, transitions, and any sponsor messages so that the editing process is easier for future episodes. This will make it easier for you to insert it into your podcast episodes each time. This process will look different depending on which platform you choose. 

If your show is an interview-style podcast, you may use Zoom but sometimes this can pick up audio from connection glitches. The best method is using tools like Squadcast which records audio from each participant’s computer. This allows the audio to be clearer. 

Hosting and Directories

Now that you have your first podcast episode complete you will need to host the podcast on a website that will hold the audio file. If you do not know how to create your website, it is much easier to choose a media hosting site. Popular options include Buzzsprout, Captivate, and Transistor all of which are under $20 per month. 

After you get the hosting site set up, you are ready to submit the podcast to a directory. Popular options include Apple Podcasts, Spotify, and Google Podcasts. Many of the hosting sites have auto-submit tools making the process of submission to directories super easy. After this, you have successfully created your first podcast episode. 

Read more

Leave a Comment

Your email address will not be published.